Designed and launched the digital website, translating the nonprofit’s mission into a clear digital experience that helps visitors discover cultural events, volunteer opportunities, and ways to donate.

Designed service concepts for the Hilton Head Island Concours to improve visitor experience and attract Gen Z audiences, drawing on journey insights and client co-creation. The redesigned ticket purchasing and confirmation experience was preferred by 86% of test participants.

Built accessibility guidelines into an inituitive design system, creating a shared foundation for designers and engineers that accelerated handoff and increased product development efficiency by 30%.

Designed and prototyped an AI-enhanced UI for Apple Vision Pro as part of BMW’s CES mixed reality marketing experience, contributing to a 35% increase in booth engagement and exploring new opportunities to build brand loyalty.

Designed a gamified recruitment experience for the oil and gas industry, engaging potential candidates through interactive challenges and simplifying candidate assessment for recruiters, contributing to a 39% increase in candidate engagement.