Hi i’m Blair a Product Designer who turns complex user needs into intuitive, thoughtfully crafted experiences.

Designed service concepts for the Hilton Head Island Concours to improve visitor experience. The redesigned ticket purchasing and confirmation experience was preferred by 86% of test participants.

Built accessibility guidelines into an inituitive design system, creating a shared foundation for designers and engineers that accelerated handoff and increased product development efficiency by 30%.

Designed and prototyped an AI-enhanced UI for Apple Vision Pro as part of BMW’s CES mixed reality marketing experience, contributing to a 35% increase in booth engagement and exploring new opportunities to build brand loyalty.

Designed a gamified recruitment experience for the oil and gas industry, engaging potential candidates through interactive challenges and simplifying candidate assessment for recruiters, contributing to a 39% increase in candidate engagement.